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Arts
Bachelor of Digital Design
Bachelor of Digital Design

Bachelor of Digital Design

  • ID:AIT610012
  • Level:3-Year Bachelor's Degree
  • Duration:
  • Intake:

Fees (USD)

* Recognition of Prior Learning

Estimated Total/program:
Apply
60
Accept letter
100
Visa
20
Fly
1

Admission Requirements

Entry requirement

Academic

Successful completion of senior high school equivalent to Australian Year 12 level of education.
A minimum level of achievement is expected for direct entry into a Bachelor Degree.
Students without Year 12 level of education may enter Diploma level study with the completion of a Certificate II or above.
Compulsory overseas student health insurance which may be purchased from AIT & paid with the initial enrolment payment.
Applicants must attend an interview in person or by telephone with AIT’s admissions staff. This may be arranged via Skype.

English level

IELTS 6.0

Other requirement

Course Information

Year 1

- Graphic Design Principles

Design Principles

Learn graphic design principles and elements such as unity/ harmony, balance, hierarchy, scale and proportion, colour theory, contrast and repetition in order to create well proportioned design.

Creative Drawing

Learn the elements of all art creation such as line, form, colour, texture, value and shape as well as different creative drawing styles using various techniques. Students will also be challenged to venture out of their comfort zones and broaden their understandings of styles and mediums, as well as develop their knowledge of theory and research on successful creative drawing.

Digital Images

Acquire a solid foundation of skills using industry standard graphic applications that include vector, pixel and image & text layout software applications such as Adobe CS products including Illustrator and Photoshop.

Communication Design Theory

Develop an understanding of the underlying principles of communication. Explore theories from ancient rhetoric to modern persuasion as it appears in media, technology, social and political interaction. Learn how to use these theories to solve communication design problems.

Design Thinking & Processes

Investigate design techniques using colour, shapes, text, textures and communication including the essential skills to communicate ideas visually using a variety of tools and techniques. Develop conceptual ideas that can extend across media to produce a coherent body of design work, learn how to rationalise conceptual designs and accept constructive criticism.

Digital Illustration

Learn how to use Photoshop to create digital paintings, how to use general painting theory in a digital environment and efficient processes to create effective digital images.

Shooting & Editing

Learn about the technical and creative aspects of photography and video production using digital SLR cameras, the physics of light, mechanics of cameras, the history of photography, composition and photographic design principals, the key proponents of photography style, their motivation and purpose. Students will then go on to produce a short commercial video and will also learn about photography and video post- production using Adobe Premiere Pro and Adobe Lightroom.

Interface & Experience Design

Learn how to design, implement and evaluate user interfaces to meet predefined quality characteristics of functionality - and how to create a user centric experience for web and app design. Concepts, theories and technologies underlying the methods and techniques are introduced and explained as required. Students apply all that they have learned to develop and implement a user interface for a business system. Students will be introduced to HTML and CMS.

Year 2

- Digital skills for the real world

Digital Pathways

Learn the pathways art has taken, influenced by remarkable individuals, culture, philosophy and historical events, to get to its contemporary forms. Develop an informed and knowledgeable vocabulary which will give you the ability to critique, discuss and review a wide range of visual culture and contemporary art practices. These tools and insights will enable students to better understand, and use contemporary aesthetics in digital media.

Intro to Print & Publication

Learn the fundamentals of print technology, the aesthetics of print and how print functions as a medium. Learn how to control elements like colour systems and paper type to get ‘as expected’ print results from both office printers and professional print shops.

Typography

Learn about the functionality and aesthetics of typography, typographic terms, technologies and the application of typography.

Motion Graphics

Learn the skills required to create motion graphics, how to deconstruct logos, build 2d characters and prepare them for animation in Adobe After Effects and Cinema 4D. They will be taught how to work in 2.5d with a variety of files and make an animation that serves to entertain and inform.

Information Design

An introduction to information design, its principles and techniques. Students will learn how to create meaningful and engaging visualisations of complex data and otherwise difficult to understand concepts. Students also apply and demonstrate their knowledge across a range techniques including: alpha-numeric, symbols, timelines, charts, graphs, maps, tables, and diagrams.

Elective 1 & 2

Students may choose an elective from the approved elective subject list. Electives are subject to availability and certain electives have pre requisites. For descriptions please see the elective subject descriptions page.

Prototype Illustration

Year 3

- Branding and best practice

Advertising & Brand Design

Examine advertising practice from a historical perspective then move into case studies of contemporary practice. The principles of brand identity and idea creation are placed into context alongside ethics, best practices.

Typography for Screen & Motion

This subject brings together earlier discussions and theories of typography in related subjects and introduces students to kinetic typography. Students utilize digital tools to create motion graphics that incorporate animated text for TV, Film and the web. They must work from a brief and create a complete animated title sequence.

Design Practice & Ethics

Learn about your role as a designer within a business, community and broader globalised context. Learn both about legal and ethical considerations and responsibilities for creative work practises.

The Forge

Under workplace-like pressure, learn to combine your knowledge, skills and attitudes to fulfil a professional brief. The aim of this subject is to developing speed and efficiency, challenging students to succeed, fail, experiment and learn more about themselves and others, while working under conditions that more closely resemble a workplace. Where possible, students are mentored, critiqued and assessed by industry professionals.

The Launchpad

This subjects helps students search for employment and prepare themselves for employment. It is also meant to compliment “The Forge” explicitly teaching soft skills implicitly practiced in the projects.

Elective 3

More info: Click here 

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Pre Courses

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Pathway Courses

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Career Opportunity

Career Opportunity

  • Digital Designer
  • Broadcast Designer
  • Digital Content Producer
  • Motion Graphics Designer
  • Visual Effects Artist
  • 3D Artist
  • Game Artist
  • Character Designer
  • Creative Director
  • Art Director
  • Graphic Designer
  • Illustrator
  • Branding & Identity Designer
  • Title Designer
  • UX/UI or Web Interface Designer

Ability to settle

Overseas Student Health Cover

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