IELTS 6.0 (minimum 5.5)
Looking for a business marketing course in Birmingham? Our BA (Hons) Business with Marketing degree offers the opportunity to take a year-long sandwich placement in industry.
The course upholds the values of the principles for responsible management education (PRME) defined by the United Nation. It aims to educate future business leaders for a sustainable future.
Our course will equip you with the practical skills and enterprising attributes, enabling you to make an immediate impact on business organisations. You will be able to develop a wide range of cognitive and intellectual skills, together with competencies specific to business and enterprise.
You will be working with academics with specialist knowledge and industry practitioners while studying with us. Our supportive and empowering learning environment will further facilitate your learning journey by providing additional through learning mentors and study buddies. The course will provide you with the opportunity to develop specialist marketing and business skills, and key transferable skills, all of which will help you stand out when it comes to securing employment.
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Year One
Developing Your Personal Brand20 credits
Business Foundations20 credits
Principles of Marketing20 credits
Essential Analysis for Business20 credits
Business Environment20 credits
Consumer Behaviour20 credits
Year Two
Business Analytics20 credits
Business Strategy20 credits
Dynamic Business issues and Solutions20 credits
Accounting for Business20 credits
Routes to Market20 credits
In order to complete this course a student must successfully complete at least 20 credits from the following list of OPTIONAL modules.
Creative Problem Solving20 credits
Live Event Experiences20 credits
Study Abroad20 credits
Year Three
International Business20 credits
e-Business20 credits
Marketing Strategy and Leadership20 credits
In order to complete this course a student must choose ONE of the following optional project routes (totalling 40 credits):
Business Advice Project (Major)40 credits
Business Research Project (Major)40 credits
Business Start-Up Project (Major)40 credits
Community Advice Project (Major)40 credits
Employability Project (Major)40 credits
Economics Research Project (Major)40 credits
Business Research Methodology and Practice + Business Research Project40 credits
Business Research Methodology and Practice + Business Start-Up Project40 credits
Business Research Methodology and Practice + Community Advice Project40 credits
In order to complete this course a student must successfully complete 20 credits from the following list of OPTIONAL modules.
One Planet Business20 credits
Selling and Sales Management20 credits
Enhancing your employability skills
Throughout the programme, you will receive assistance for your own development through co-curriculum activities including dedicated Employability Challenge Weeks and extended induction and transition programmes.
The University has introduced the BCU Graduate+ programme, which is an extra-curricular awards framework that is designed to augment the subject based skills that you develop through your programme with broader employability skills and techniques that will enhance your employment options when you leave university.
OSHC - $624 GBP / per year
