Bachelor of Arts in Communication- Strategic Communication

ID:UoM10149
Level:4-Year Bachelor's Degree
Duration:
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Admission Requirements

Entry Requirements:

Official transcripts:

Students in their last year of high school should submit transcripts for all years completed thus far. Students who have completed high school must submit final transcripts and degree certificates or exam results.
Students who have studied at a college or university must submit university transcripts to date. If you have completed more than 24 credit hours at a university, you do not need to submit high school transcripts.
Transcripts are required from all high schools or universities attended.

English Requirements:

IELTSOverallBand: 5.5
TOEFLInternetTotalScore: 61
TOEFLPaperTotalScore: 160
OtherTests: 44 PTE-A

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Course Information

Strategic Communication aims to persuade and inform. Corporations, nonprofits, government agencies, and small businesses use strategic communication tactics to deliver messages to the public in order to encourage individuals to take action. It is an interdisciplinary approach that can incorporate elements from public relations, advertising, health, and organizational communication. Courses in this emphasis area target the skills students need to communicate with audiences through writing, content development, and strategic messaging. Professions that may apply strategic communication principles include advertising, public relations or any profession that communicates with the public for a specific purpose.

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First Year
FALL	HOURS	SPRING	HOURS
INTDSC 10031	1	COMM 2231	3
ENGL 1100	3	EXPLORE - Math and Sciences	3
COMM 1030	3	EXPLORE - Humanities and Fine Arts	3
COMM 1050	3	EXPLORE - Humanities and Fine Arts	3
CORE - Mathematics Proficiency	3	Elective or minor	3
CORE - US History & Government	3
	16		15
Second Year
FALL	HOURS	SPRING	HOURS
COMM 2235	3	COMM 2332	3
EXPLORE - Math and Sciences	3	EXPLORE - Humanities and Fine Arts	3
CORE - Information Literacy	3	EXPLORE - Math and Sciences	3
Foreign Language 1001	5	Foreign Language 1002	5
	14		14
Third Year
FALL	HOURS	SPRING	HOURS
COMM 3330	3	COMM 3000 level elective	3
ENGL 3100	3	COMM Elective, Any Level	3
Foreign Language 2101	3	Elective 2000-level or higher	3
Cultural Diversity Course	3	Elective 2000-level or higher	3
Elective or minor	3	Elective or minor	3
	15		15
Fourth Year
FALL	HOURS	SPRING	HOURS
COMM 1950	1	COMM 4920 or 4950	3
COMM 3XXX Elective	3	COMM Elective, Any Level	3
COMM Elective, Any Level	3	Elective or minor	3
Elective or minor	3	Elective or minor	3
Elective or minor	3	Elective or minor	3
Elective or minor	3
	16		15
Total Hours: 120

INTDSC 1003 is required only for first-time freshmen and transfer students with less than 24 college credits.

Please Note: This plan is an example of what a four year plan could look like for a typical student. Placement exam scores in math as well as the completion of coursework may change the plan. It should not be used in the place of regular academic advising appointments. All students are encouraged to meet with their advisor each semester. All requirements are subject to change.

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