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Bachelor of Fashion (Enterprise)
Bachelor of Fashion (Enterprise)

Bachelor of Fashion (Enterprise)

  • ID:RMIT610002
  • Level:3-Year Bachelor's Degree
  • Duration:
  • Intake:

Fees (AUD)

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Admission Requirements

Entry Requirements

You must have successfully completed an Australian Year 12 (or equivalent senior secondary school qualification) with a minimum 65% average (check calculator below).

English Requirements

To study this program you will need to complete one of the following English proficiency tests:

  • IELTS (Academic): minimum overall band of 6.5 (with no individual band below 6.0)

  • TOEFL (Internet Based Test - IBT): minimum overall score of 79 (with minimum of 13 in Reading, 12 in Listening, 18 in Speaking and 21 in Writing)

  • Pearson Test of English (Academic) (PTE (A)): minimum score of 58 (with no communication band less than 50)

  • Cambridge English: Advanced (CAE): minimum of 176 with no less than 169 in any component.

Course Information

The Bachelor of Fashion (Enterprise) is about people and economies. 

In this course, you will examine environmental, ethical, corporate and consumer dimensions of the fashion and textiles industry through the lens of product management, marketing and retail. You will gain an understanding of the dynamics of the industry, including consumer buying patterns, and how to design, develop, source, communicate and sell fashion products.

With emphasis on the emerging markets and innovations of the Asia Pacific region, this degree incorporates the latest innovations in technology, e-commerce, sustainability and emerging consumer trends. 
As a graduate, you will have the necessary foundation to further specialise and apply your knowledge in fashion enterprise as an emerging entrepreneur or intrapreneur across large, medium or small global fashion enterprises, or further study.

CRICOS Code: 0100708

More info: Click here

Program Structure

To graduate you must complete the following: All courses listed may not be available each semester.

Year One

Complete the following Seven (7) Core Courses:

Course Title

  • Introduction to Fashion Enterprise

  • Digital Applications for Fashion Enterprise 1

  • Fashion Consumer Insights

  • Fashion Product Specifications

  • Introduction to Fashion Retailing

  • Introduction to Fashion Marketing

  • Fashion, Textiles, Place and Story

AND{Select One (1) Course from the Program Option list:ORSelect One (1) Course from the Fashion and Textile Minors (listed at the end of the program structure):}

Year Two

Complete the following Two (2) Core Courses:

Course Title

  • Digital Applications for Fashion Enterprise 2

  • Fashion Range Development

AND{Select Four (4) Courses from the Program Option list:ORSelect Three (3) Courses from the Program Option list plus One (1) course from the Fashion and Textile Minors (listed at the end of the program structure):}ANDSelect and Complete Two (2) Courses from any:University Elective

Year Three

Complete the following Four (4) Core Courses:

Course Title

  • Fashion Enterprise Creation

  • Global Fashion Sourcing

  • Fashion Enterprise Partnered Project

  • Fashion Enterprise Project Launch

AND{Select Two (2) Courses from the Program Option list:ORSelect Two (2) Courses from the Fashion and Textile Minors (listed at the end of the program structure):}

Program

Program Option List

Course Title

  • Fashion Media Communciation

  • The Fashion Workplace

  • Fashion Buying Strategies

  • Fashion Merchandise Management

  • Digital Fashion Marketing Strategies

  • Fashion and Luxury Brand Management

  • Fashion Product Development

  • Fashion Retail Experience Design

  • Apparel Quality Management

  • Fashion eCommerce

  • Fashion Sustainability Compliance

  • Fashion Enterprise Global Experience

  • Fashion and Textiles Materials

  • Fashion and Textile Industry Placement

  • Fashion Bio Design

Fashion and Textiles Minor List

{Fashion and Textiles Sustainable Innovation Minor:

Course Title

  • Introduction to Sustainable Innovation for Fashion and Textiles

  • Methods for User Centred Design

  • Fashion Ethics

  • Sustainable Materials

  • Material Techniques for a Circular Economy

  • Digital Techniques and the Body

  • Smart and Active Materials

  • Wearable Technologies

  • Fashion AI

  • Material Alchemy

ORFashion Design Minor:

Course Title

  • Introduction to Fashion Design Practice

  • Fashion Expressions

  • Fashion and Dress

  • Fashion Design Industry Techniques

  • Garment Design Industry Techniques

  • Fashion Design Reuse

  • Fashion Communication Design

  • Fashion Design Compositions and Styling

ORTextile Design Minor:

Course Title

  • Introduction to Textile Design Practice

  • Digital Textile Design

  • Contemporary and Ethical Textiles

  • Knitted Textile Design

  • Woven Textile Design

  • Screen Printed Textile Design

  • Digital Printed Textile Design

  • Textile Surface Transformations

  • Textile Design Illustration

  • Knitted Textile Form

  • Textile Design, Colour and Surface

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Pre Courses

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Pathway Courses

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Career Opportunity

Career Opportunity

As a graduate, you can pursue a range of professional roles across the local and global fashion industry. Roles could include product management, distribution, marketing, retail, and digital analysis and marketing of fashion practice, niche fashion, emerging markets, and techniques across the fashion industry.

There are also opportunities to begin your own start-up enterprise or pursue further studies at postgraduate level.

This qualification can lead to careers including:

  • fashion buyer or range planner

  • fashion merchandise planner, allocator or product manager

  • fashion retail and e-commerce manager

  • fashion marketer or brand manager

  • social media manager or digital marketer

  • fashion sourcing or logistics manager

  • fashion trend analyst

  • fashion business or sustainability manager

Ability to settle

Overseas Student Health Cover

OSHC: 530 ($)  per year

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