The Bachelor of Media and Communication focuses on developing key skills in professional communication and media content creation.
Swinburne’s strong industry connections ensure this course links theoretical knowledge with practical, experiential learning relevant to growing areas of employment.*
Learn how the media sector is evolving through an examination of issues such as diversity, the influence of social networking data, ownership and privacy, and automated media and the digital economy.
You’ll also benefit from Swinburne’s partnership with Adobe which gives you free access to, and coaching in, the Adobe Creative Cloud while studying.
This flexible degree will help prepare you for a career you’ll be passionate about. Select a major from ten options, and then tailor your degree to suit your interests with a second major or co-major and a wide range of minors or electives.
All our bachelor degrees include a guaranteed Work Integrated Learning opportunity, which could be a placement, internship or industry-linked project. In this degree, you’ll work on an industry-linked project relevant to your major area of study. For example, in units Media and Communications Project A and B (MDA30006 and MDA30007), students design and implement a product of their choice e.g. a radio documentary, short story, website, short film, or game. Or, in units Digital Marketing Project 1 and 2 (DIG30001 and DIG30002) students work in teams on a significant digital advertising or marketing project.
CRICOS code: 088390J
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Successful completion of the Bachelor of Media and Communication requires students to complete units of study to the value of 300 credit points. All units of study are valued at 12.5 credit points unless otherwise stated.
4 units (50 credit points)
8 units (100 credit points)
Choose a major:
Advertising, Cinema and Screen Studies, Creative Writing and Literature, Digital Advertising Technology, Games and Interactivity, Journalism, Media Industries ,Professional Writing and Editing, Public Relations, Social Media
12 units (150 credit points)
Choose from a combination of the following course components to complete 150 credit points of other study. Students may also select elective units (12.5 credit points each).
– Work Integrated Learning+ Second major+ Co-major+ Minors+ Elective units+ Signature Series