Year 11 or equivalent certificate of senior secondary education.
Recommended English Level: IELTS 5.5 (If the level of English is insufficient, a suitable course can be arranged.)
Our Marketing courses have been developed according to the requirements of the Business Services Training Package (BSB) and have been approved for delivery by the Australian Skills Quality Authority (ASQA). They are nationally recognised qualifications within the Australian Qualifications Framework (AQF).
STUDY PATH
Training is delivered in stages which correspond to AQF Levels IV - VI. The preferred pathway for a qualification is for students to complete the requirements of the previous level qualification before progressing to the next level – thereby achieving more than one qualification. Applicants without the previous level qualification will be considered if they have relevant qualification and/or vocational experience. We aim to equip our graduates with the necessary skills and knowledge to enable them to successfully satisfy the demands of the workplace.
COURSE DELIVERY & ASSESSMENT METHODS
Delivery and assessment strategies are selected to reflect the nature of the elements and performance criteria of the competency together with the needs and learning style of the participants. Qualifications are delivered over 20 hours per week, 16 hours face-to-face and 4 hours online learning. Assessment methodology may include but is not limited to: observation, project/ report, case study, role play, exercises, activities; and written/oral tasks including multiple choice, questions and answer, essays, true/false and presentations
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Diploma of Marketing and Communication
Marketing Communication II
Design and develop an integrated marketing communication plan
Coordinate advertising research
Develop a media plan
Plan e-marketing communications
Marketing Trends
Interpret market trends and developments
Research global design trends
Identify and evaluate marketing opportunities
Marketing Project
Undertake project work
Marketing Research
Plan market research
Plan direct marketing activities
Marketing Audit
Implement and monitor marketing activities
Conduct a marketing audit
Advanced Diploma of Marketing and Communication
Vocational / Employment Outcome: Marketing Assistant, Public Relations Assistant, Marketing Research Assistant, Project Coordinator, Assistant Product Manager, Assistant Marketing Manager, Assistant Sales Executive
OSHC: 530 ($) AUD per year
