Bachelor degree in any discipline, OR
Successful completion of Deakin’s Masters Qualifying Program with a minimum weighted average mark (WAM) of 60%, OR
Evidence of academic capability judged to be equivalent.
Marketers help to add value to the customer experience and build relationships between consumers and organisations. They skilfully position brands and products to better place and promote them in market. This requires great skill and knowledge about the way marketing works. Deakin’s Master of Marketing focuses on practical learning, and provides opportunities for you to try your hand at managing a team to deliver marketing solutions with competing deadlines. The program offers skills in market insight, integrated marketing communication, marketing analysis, services marketing, online and international marketing.
Specialisations:
Customer and digital marketing analytics
Public relations and image marketing
Research project
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A marketing qualification can open doors to careers in multinational, local, government, non-government and not-forprofit entities, in roles such as:
Big data and mobile marketing
Community management executive
Marketing assistant
Marketing coordinator
Mobile marketing manager
Product management
Research analyst, marketing
Social media marketing.
OSHC: 530 ($) AUD per year