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Social Sciences and Communication
Bachelor of Arts in Social Media Strategies
Bachelor of Arts in Social Media Strategies

Bachelor of Arts in Social Media Strategies

  • ID:US10059
  • Level:4-Year Bachelor's Degree
  • Duration:
  • Intake:

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Admission Requirements

Entry requirements

  • On-line application
  • Official transcripts (with certified English translation) showing all secondary and post-secondary courses and grades
  • Letter of recommendation from an instructor
  • Certified confirmation of financial resources
  • Personal statement

English requirements

  • TOEFL: minimum 80 ibt 

Or

  • IELTS: minimum 6.5 overall band

And

  • SAT: 1130-1300

Or

  • ACT: 24-29 (composite score)
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Course Information

Social media strategies is a 37-credit major in the Department of Communication & Media that will teach you to connect business and corporate communications objectives with social media strategies.

You'll learn how to:

  • effectively use social media marketing strategies to help organizations, celebrities and nonprofits achieve their communications, marketing and branding goals.
  • conceptualize, create and manage social media content, both written and digital, to create winning integrated social media campaigns on existing and upcoming social media platforms of all types.

You'll also learn to:

  • Speak and present well in public
  • Influence and persuade
  • Create highly professional presentations
  • Write professionally
  • Think critically
  • Plan communication strategies to meet organizational needs
  • Work successfully as part of a team

The courses will build students’ knowledge and skills to master various techniques like strategic writing, effective use of platform-dependent language, video production  and  editing and analytics, among others to effectively communicate with various organization audiences. Students will also learn about strategic marketing communications and the creative processes required to create complex integrated media communications campaigns.

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Career Opportunity

Career Opportunity

  • SEO specialist
  • social media strategist
  • online community manager
  • social media marketing manager
  • blogger
  • social media copywriter

Ability to settle

Overseas Student Health Cover

Health Insurance - USD $1875 per year

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