Other English Language Tests that may be acceptable for students applying for an undergraduate
Our Business and Marketing degree prepares you to work in the rapidly evolving, and hugely diverse, world of marketing.
The course focuses primarily on how businesses need to present themselves in increasingly competitive and disruptive customer environments. Alongside specialist marketing knowledge, you will build your understanding of managing people, operations, logistics and finance. You will learn how businesses need to operate effectively and responsibly in culturally diverse markets.
You will have the opportunity to focus on your future employability by building your academic, leadership and management skills and practising them in problem-based team activities and scenarios. You will acquire an understanding of consumer behaviour, and develop expertise in digital marketing a key growth area in a knowledge-based economy.
More information: click here.
Here are some of the varied modules we currently offer:
Year 1
Required modules
Introduction to Accounting and Finance
Business Psychology
Business Organisations in a Global Economy
Business Data Analysis
Principles of Marketing
Introduction to Management
Required zero-credit module
Business Readiness
Extended Academic Induction
Year 2
Required modules
Managing People and Careers
Understanding Operations, Logistics and Supply Chain Management
Project Management
Consumer Behaviour
Digital Marketing
Cross-cultural Management
Required zero-credit module
Business Readiness
Optional Extended Professional Placement
From September 2018, all new students starting an undergraduate business degree will have the option to apply for a 12 month full-time professional placement in a role with graduate level learning opportunities. Students will complete this between years 2 and 3 of the programme.
Extended Professional Placement
Year 3
Required modules
Business Ethics and Responsible Management
Applied Corporate Strategy
Sales, Advertising and PR
Global Marketing
Optional modules
Either Business and Management Dissertation (Part 1) and
Business and Management Dissertation (Part 2)
or Management Consultancy Skills and Management Consultancy Project
or Contemporary Issues in Management and Managing Innovation
Required zero-credit module
Business Readiness (year 3)
You will be equipped to work in a wide range of marketing roles, either in an agency or the marketing functions of an organisation. You will have the skills to work as an advertising executive, marketing manager or communications manager or in another marketing-related role.
Our careers team is available to support you from the start of your studies until after you graduate. They will help you build your CV, prepare for interviews, and meet and learn from successful graduates working at the top of their careers. You’ll also have opportunities to work with our partners across London and beyond, and to attend a Roehampton jobs fair where you can find out about graduate opportunities and meet employers.
Insurance Single: 300 GBP/year
