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Business Management and Economics
Bachelor of Business (Marketing)
Bachelor of Business (Marketing)

Bachelor of Business (Marketing)

  • ID:CSU610003
  • Level:3-Year Bachelor's Degree
  • Duration:
  • Intake:

Fees (AUD)

Estimated Total/program:
Apply
60
Accept letter
100
Visa
20
Fly
1

Admission Requirements

Entry Requirement

English Requirement

For most courses at Charles Sturt University, you can meet the English Language Proficiency (ELP) requirements by doing one of the following:

  • providing evidence of having completed a sufficient standard of study in English

  • obtaining Academic IELTS within the last 2 years, with a minimum overall score of 6 and no individual score below 5.5

  • obtaining a qualification deemed to be equivalent to Academic IELTS (and its minimum scores) by Charles Sturt.

Other Requirement

A completed High School Certificate (or equivalent) with an ATAR of at least 60 (including adjustment factors).
OR
Successful completion of at least two Bachelor degree level subjects (or Australian Qualifications Framework (AQF) equivalent) or higher in any discipline.
OR
A completed Vocational Education and Training (VET) Certificate III or higher, studied at a TAFE or Registered Training Organisation (RTO), or equivalent.
OR
A completed Tertiary Preparation Certificate (TPC) or bridging program studied at a TAFE, Registered Training Organisation (RTO) or University, or equivalent.
OR
Partial completion of a Vocational Education and Training (VET) Diploma, of at least 50% from a TAFE or Registered Training Organisation (RTO), or equivalent.
OR
Work experience of at least two years full time equivalence duration with some elements of management or supervision demonstrated by a detailed resume.

 

Course Information

Marketing managers launch products, develop and maintain a brand’s image, and formulate marketing and communication plans to generate, maintain and increase existing business. This course gives you the practical skills and grounding to develop a career in a fast-evolving industry boasting global demand and opportunities. The focus is on creativity, communication, digital media, market analysis, and project planning and management skills. You will be educated to respond to the needs of Australian industry and commerce, particularly in digital and social media, market analysis, international marketing and strategic marketing. A principal advantage of the Bachelor of Business (Marketing) is the opportunity to specialise in a second area by enrolling in a joint study. Choose from a wide range of options such as advertising, communication and digital media, international business and culture, management, psychology, sociology, organisational communication and public relations, and cultural heritage management. Specialisations are available in accounting and finance, entrepreneurship and leadership, human resource management, information technology and marketing.

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Pre Courses

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Pathway Courses

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Career Opportunity

Career Opportunity

  • Brand/product manager

  •  Communications and PR strategist

  •  Customer relations manager

  • Digital and social media manager 

  • Marketing researcher/analyst

  •  Sales and events coordinator

Ability to settle

Overseas Student Health Cover

OSHC: 559 $ AUD per year

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