This professional short course is designed for any professional who has a responsibility for crisis management and business recovery strategies, as well as those looking to specialise in crisis communication as a career.
The course will help you to understand the impact of a crisis, how it damages reputation and how it can be mitigated. You will develop an understanding of potential causes which could lead to the need for crisis management.
The course will cover a number of engaging topics including crisis-prone behaviour, issues management, reputation (vulnerabilities and opportunities), different levels and impacts of crisis and influencing strategies to avoid or avert a crisis.
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Career opportunities exist primarily within the private and public sectors where there is growing demand for crisis management expertise which can adapt to an increasingly uncertain political, economic, social and technological environment.
The CIPR Specialist Diploma (Crisis Communication) may be used to support an application to other MSc courses within the School of Creative and Cultural Business.
On completion of the course you will be eligible for 20% Alumni discount on other RGU courses and may be able to accelerate membership to the CIPR (subject to individual circumstances and CIPR policy and regulations).