Academic IELTS of 6.0 overall, with no element below 5.5
Entry on to this course does not require an interview, entrance test, audition or portfolio
If you aspire to a career in the fast-moving, innovative world of marketing or advertising, this is the course for you.
Designed in consultation with leading industry experts, it merges cutting edge theory with practical experience.
You'll boost your employability and build your personal brand through business experience. You can gain hands-on marketing expertise through a work placement, or develop your skills as a consultant by working in a team on a live project. Another option is to venture into entrepreneurship and develop your own business, with support from the University.
More information:click here
Modules
Year 1:
In Year 1 you'll become familiar with the principles of marketing and marketing's core concepts. You'll gain an in-depth understanding of the role and function of marketing in modern business, so when you graduate you'll understand how you can add value to companies. You will also begin the business readiness programme in preparation for your Business Practice in Year 2.
Year 2:
In Year 2, you'll develop your knowledge and understanding of current approaches to the development of marketing strategies and how these are implemented through marketing plans. You'll gain practical insights into how consumers buy and use products, and react to marketing activity. You will also learn how the different elements of the communications mix, such as advertising, public relations and digital marketing, work together to produce powerful marketing campaigns.
In addition you will complete stage 2 of the business readiness programme. You will carry out your Business Practice in Year 2 from May, for a minimum of three months.
Final year:
In your final year, to ensure you experience the real challenges of marketing in a rapidly changing environment, you'll work on real life project briefs from client organisations. You will develop viable, theoretically grounded marketing and advertising plans and present them to your peers and industry experts. Working for a client and meeting industry professionals in this way provides you with invaluable experience and networking opportunities.
Pre-sessional English course
|
Type of course |
Time |
Entry Requirement |
Fees |
|
Extended |
6 April – 4 September |
Your IELTS Academic* scores are no more than 2.0 below your academic programme's English language entry requirements overall and / or in one or more skills: reading, writing, listening and / or speaking. |
£8400 |
|
Long |
18 May – 4 September |
Your IELTS Academic* scores are no more than 1.5 below your academic programme's English language entry requirements overall and / or in one or more skills: reading, writing, listening and / or speaking. |
£6420 |
|
Medium |
22 June – 4 September (Summer)
28 September – 11 December (Autumn) |
Your IELTS Academic* scores are no more than 1.0 below your academic programme's English language entry requirements overall and/or in one or more skills: reading, writing, listening and / or speaking. |
£4440 |
|
Short |
27 July – 4 September
2 November – 11 December |
Your IELTS Academic* scores are no more 0.5 below your academic programme's English language entry requirements overall and/or in one or more skills: reading, writing, listening and or speaking. |
£2400 |
|
Please note: Students with IELTS Academic* scores of below 4.0 overall or in individual skills are not eligible for our courses. |
|||
Insurance_fee: £300(GBL)/year
