Level of English required for admission to specialisation course: TOEIC 780 / IELTS 6 / IBT 85 (Applicants with at least one year of study or professional experience in an English-speaking country are exempt). Providing a score of English is not mandatory to apply for the MSc pathway course. An official proof of English level will however be required to progress to the 2nd year of the MSc course.
The MSc in Digital Marketing & Sales prepares professionals who will progress in a digital ecosystem where the functions require an excellent capacity for adaptation. The instructive approach of the MSc, which includes an e-business component, combines strategy, technique, design, digital marketing and e-commerce performance. A programme connected to the innovations and demands of the market which is lacking skilled professionals.
With digital, new professions and new practices have appeared, creating a real need for training. In an environment in which the skills change fast and the disciplines are becoming increasingly specialized, companies need to be more agile than ever before. The objective of the MSc in Digital Marketing & Sales of KEDGE: to train versatile digital experts capable of participating in the company’s digital strategy, but also on the operational aspects with a cross-cutting approach of web marketing skills. This programme also prepares the future managers to anticipate consumer trends and new channels to get the most out of the trade and non-trade activities that a company may develop online.
No Course!
€45,000
Acquisition manager average starting salary
€42,000
Project manager average starting salary
€44,000
CRM manager average starting salary
Established in 2001, Oxatis offers an end-to-end, cutting edge e-Commerce solution. With over 10,000 e-Merchants operating in 21 business sectors (in France, UK, Spain and Italy) and sales growing at over 30% per year, Oxatis is the leading European provider of e-Commerce solutions in SaaS mode. Sage (with over 2,000,000 corporate clients in France, Spain and the UK), Team System (leading player with 60% of the Italian management software market), Crédit Agricole, Google and Crédit du Nord group have chosen Oxatis as their exclusive e-Commerce solution.
Staff: 187 employees - 70 vacancies in 2018
Funding round: 15 million euros since its creation and invested 14 million in R&D
Website: www.oxatis.com
