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Business, Management and Economics
Master of Science in Luxury Management and Guest Experience
Master of Science in Luxury Management and Guest Experience

Master of Science in Luxury Management and Guest Experience

  • ID:GIHE410008
  • Level:Master's Degree
  • Duration:
  • Intake:
  • Type:Full-time

Fees (CHF)

  • Application Fee:CHF270.00
  • TuitionFee/Year:CHF53,600.00
  • LivingFee/Year:CHF2,230.00
  • Application Fee:CHF270.00
  • TuitionFee/Year:CHF53,600.00
  • LivingFee/Year:CHF2,230.00
Estimated Total/program:
CHF84,150.00
Apply
60
Accept letter
100
Visa
20
Fly
1

Admission Requirements

Entry Requirements

  • Minimum age: 21 years at the start of the program.
  • Education: Bachelor-level undergraduate degree* in a relevant field (business or hospitality preferred).

English Language Requirements

If English is not your first language, or if you have not spent the last two years studying in an institution where English is the primary language of instruction, please enclose a copy of one of the following:

  • IELTS: overall 6.0 and min. 5.5 in every sub-component**
  • TOEFL: Internet-based 80 or paper-based 550
  • First Cambridge Exam: Grade A
  • Cambridge Advanced Exam: Grade C
  • For the MSc program in London, same as above, except Non-EU or EEA passport holders will need to undertake IELTS UKVI: 6.0 overall and min. 5.5 in every sub-component.

*If a degree/transcript is not in English (for UK) or English, French, German or Italian (for Switzerland), an official certified/translated copy in English will be required.

**Only tests taken/issued in an official IELTS testing center are accepted.

Note: All English certificates must have been issued in the 12 months prior to program start.

Course Information

This one of a kind Master’s program will position you perfectly for a career in the luxury sector. Ideal for young talents, career switchers and companies investing in their employees, the intensive courses, immersive learning and real-world internships will take your career and skillset to the next level.

More Information: Click here

Semester 1

Hospitality Immersion Program*

LUXURY BUSINESS ENVIRONMENTS

  • Economics and Sociology of Luxury Business
  • Trends in Luxury Hotel, Resorts and Events
  • High Gastronomy and Fine Dining
  • Ultra-Luxury Travel and Experiences
  • Luxury Fashion and Design Service
  • Culture and Operational Excellence
  • Design Thinking

MARKETING & BRAND MANAGEMENT

  • Building Brand Equity
  • Experiential Economics
  • Digital Transformation and Data Analytics
  • Digital Marketing in the Luxury Industry
  • Intercultural Leadership

BUSINESS FIELD TRIP TO A EUROPEAN CITY**

Semester 2

LUXURY EXPERIENCE & INNOVATION

  • Sustainable Luxury and Design
  • Blockchain in the Luxury and Hospitality industries
  • Business Research Methods
  • Impactful Design for Retail and Hospitality
  • Retail Management
  • Behavioral Aspects of Customer Engagement

STRATEGIES & BUSINESS MODELS

  • Strategic Management of Luxury Brands
  • Corporate Finance and Value Creation
  • Business Models in Luxury
  • Legal Environment of the Luxury Industries
  • Talent Management

LUXURY EVENT

  • Organized by students

Semester 3

6-MONTH INTERNSHIP OR BUSINESS RESEARCH PROJECT

*The Hospitality Immersion Program is 4 weeks long, optional, and provided at additional cost. Delivered before the start of the Master’s courses, it contains practical arts courses in industry standards and management responsibilities in Restaurant, Kitchen, Front Office and Housekeeping.

** The Business Field Trip destination will be contingent on global conditions and travel restrictions.

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Pre Courses

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Pathway Courses

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Career Opportunity

Career Opportunity

Career Opportunities

  • Luxury hotels and resorts
  • Fine dining, food and wine
  • Personal luxury goods
  • Luxury retail
  • Yachts, private jets, automobiles 

Ability to settle

Overseas Student Health Cover

Health and accident insurance: CHF 2,550 for Total MSc

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