This course is a Masters with a focus on practical skills in Public Relations. It involves a mix of journalism, business and marketing, social networking and communication theory, giving you a competitive edge in this fast-moving industry. As part of the course, you will develop a major PR project and undertake related research and contextual studies.
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Public Relations 1 (60 credits):
Public Relations 2 (60 credits):
Public Relations 3 (60 credits):
Recent Sunderland graduates have set up their own agencies or are now working in PR consultancies, as well as in the PR departments of organisations such as Giorgio Armani, the Environment Agency, Durham Cricket Board, Tyne and Wear Sports and AA Press Office.
During the course we encourage you to gain industry experience which will enhance your skills, build up a valuable network of contacts and boost your employability.
A Masters degree will also enhance career opportunities within Higher Education and prepare you for further postgraduate studies.
Insurance-Single: 300 GBP/year
