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Business Management And Economics
Advertising/Public Relations BS
Advertising/Public Relations BS

Advertising/Public Relations BS

  • ID:ACU10002
  • Level:4-Year Bachelor's Degree
  • Duration:
  • Intake:
  • Type:Full-time

Fees (USD)

  • Application Fee:$50.00
  • TuitionFee/Year:$37,800.00
  • LivingFee/Year:$11,000.00
  • InsuranceFee/Year:$1,999.00
  • Application Fee:$50.00
  • TuitionFee/Year:$37,800.00
  • LivingFee/Year:$11,000.00
  • InsuranceFee/Year:$1,999.00
Estimated Total/program:
Accept letter

Admission Requirements

Entry Requirement

  • Official high school/secondary school transcripts, a secondary school diploma or leaving certificate and examination results are required from all international first-year and transfer students.

  • Unofficial transcripts are accepted in order to complete your admission file.  However, final enrollment is contingent upon receipt of official transcripts

  • All documents should be submitted in the original language. All documents in languages other than English must be accompanied by an official, literal, English translation.

  • Send all official high school and college transcripts to the Office of Admissions

  • Request your ACT, SAT and/or CLT scores be sent to ACU. ACT and/or SAT writing score is recommended.  If you were unable to take a college entrance exam due to cancelled test dates, please review our test-optional policy.

English Requirement

To meet this requirement, please submit one of the following in order to demonstrate English language proficiency:

  • SAT

  • ACT



  • Duolingo

**Students who do not meet the minimum requirement may be individually considered for admission through a comprehensive review process, and may be required to take remedial English courses in order to further improve English language proficiency.


All international students must submit documented proof of English proficiency, unless they meet one of the following criteria:

  • student is a citizen of an English proficiency-exempt country

  • student has completed 2 consecutive years at a U.S. high school

  • student is transferring in 24 or more hours from an accredited U.S. university

Requirement of additional proficiency exam(s) will be at the discretion of the university.


Course Information

The first big-budget ad campaign – $11,000 for Ivory Soap – launched in 1882. A lot has changed in two centuries, but the foundation is still the same: communicate your brand’s message in a compelling and strategic way.

Whether you have your sights set on the agencies of Madison Avenue or the businesses of Main Street America, the bachelor of science in advertising and public relations at Abilene Christian University will prepare you for an exciting communications career.

The advertising and public relations program provides a holistic approach to integrated marketing communications, including tactics for the creation and implementation of advertising, public relations and digital media techniques. This 128-credit-hour degree program equips majors with the skills, experience and cutting-edge technology training that will propel them to success in this exciting and rapidly-changing field. 

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Pre Courses

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Pathway Courses

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Career Opportunity

Career Opportunity


  • Copywriter

  • Social and Interactive Media Manager

  • Publicist

  • Advertising and Public Relations Manager

  • Marketing and Media Manager

  • Communications Director

  • Public Relations Specialist

  • Event Pl


Ability to settle

Overseas Student Health Cover

Medical insurance: 1,999 $  USD per year

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