Perhaps you are interested in Marketing but would also like to explore some of our marketing pathways, please check: Marketing and Advertising and Marketing with Digital Communications. Marketing is an exciting, dynamic and multi-focused discipline. This course will provide you with a broad perspective, covering subjects such as principles of marketing, strategic planning, consumer behaviour, enterprise, brand and media communications and market research. It will prepare you to work successfully in the sector whether you wish to set up your own business or join a small or a large enterprise. During this degree, you’ll have the opportunity to study for a professional qualification with the Chartered Institute of Marketing (CIM), significantly enhancing your career prospects. In the First Year, students are given the opportunity to become Affiliate Members of CIM and study for a first CIM award.
- You may also be interested in the following courses: Marketing and Advertising and Marketing with Digital Communications
- You can also study a language with this course. You can be awarded the degree ‘with language’ in the title if you choose to study a foreign language in all years of study.
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