Australian Year 12 or equivalent; and
Academic IELTS 6.0 (no band less than 5.5) or equivalent.
Year 12 with ATAR 60+ (or equivalent)
OR
Successful completion of a Higher Education qualification.
OR
Successful completion of a Vocational qualification (AQF Level 4), or above.
OR
Work and Life Experience Entry
Demonstrated skills and knowledge gained through paid or unpaid employment, formal learning and/or non-formal learning (presented on a current resume with attached cover letter).
The Bachelor of Business (Entrepreneurship) will develop your understanding of the principles of innovation and how to apply them solving diverse entrepreneurial challenges that come with new ventures as well as established organisations. You’ll acquire the skills to recognise market trends, potential business opportunities, negotiate contracts, obtain funding, and also learn to apply lean principles (eliminating anything that does not add value) in development of a business concept and business plan. This course strengthens your entrepreneurial mindset with creativity, innovation, and research and analytical capabilities.
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Full-time course structure is three years (240 credit points). Eight core subjects (10 credit points each) per year is deemed a normal full time load. Students can fast-track the completion of the degree by taking 4 subjects (40 credit points) per trimester over six trimesters.
CORE UNITS
Business communications
Understanding people and organisations
Customer experience management
Marketing fundamentals
SPECIAL UNITS
Venture ideation
Introduction to entrepreneurship
ELECTIVE UNITS
Introduction to sports management
Introduction to pr writing
Consumer behaviour
Integrated marketing communications
Sports marketing
Introduction to sport management
Understanding public relations
Event concepts and design
Introduction to events
YEAR 2
CORE UNITS
The business environment
Accounting for decision making
SPECIAL UNITS
Marketing for entrepreneurs
Entrepreneurial financing
Sales and negotiation strategies
ELECTIVE UNITS
Sports events
Wedding planning
Digital marketing communications
Marketing and audience research
Business – 2 – business marketing
Managing sport facilities
Managing teams
Sports law
Corporate communications
Advanced pr writing
Content creation for social media
Event financing and sponsorship
Event venue management
Event management and operations
YEAR 3
CORE UNITS
Ethics and sustainability
Organisational creativity and innovation
SPECIAL UNITS
Business industry placement
Entrepreneurship consulting project
Lean business start up
ELECTIVE UNITS
Strategic management
Marketing strategy
Health and advocacy strategies
International public relations
ADDITIONAL ELECTIVES
Management, leadership & professional practice
Quantitative management
Management and cost accounting (a)
Financial accounting (a)
Principles of economics
Principles of accounting
Business law
Business information systems
The skills you gain in the Bachelor of Business (Entrepreneurship), combined with your own ideas and passions, will help you to establish a business start-up, create a dynamic new enterprise or support smart business innovations in your industry.
Career paths
Small Business Owner/Operator
Entrepreneur
Business Analyst
Business Consultant
OSHC: 530 AUD per year
