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Economics, Management and Accountancy
Bachelor of Commerce in Management and Marketing
Bachelor of Commerce in Management and Marketing

Bachelor of Commerce in Management and Marketing

  • ID:UM10576
  • Level:3-Year Bachelor's Degree
  • Duration:
  • Intake:

Fees (EUR)

Estimated Total/program:
Apply
60
Accept letter
100
Visa
20
Fly
1

Admission Requirements

Entry requirements:

English requirements:

  • TOEFL iBT: 80 with a writing score of at least 20

  • IELTS: 6.0 overall with no less than 6.0 in Writing and no less than 5.5 in every other element

  • Cambridge: Advanced Certificate with a pass at Grade C or better

Course Information

The Bachelor of Commerce is a full-time degree course. The first year is common to all students. During the second and third years, however, students major in two areas choosing from Accountancy, Banking and Finance, Economics, Insurance, Management, Marketing, and Public Policy.

On completion of the third year, students can graduate with a Bachelor degree or proceed to the Bachelor of Commerce (Honours) course by specialising in one of the following areas: Banking and Finance and Economics provided that they have attained the required pre-requisites in their chosen subject.

Students who successfully complete the Bachelor of Commerce degree and who major in Accountancy as one of the main areas, may opt to read for a Master in Accountancy provided they obtain the required grades as specified in the Master course bye-laws.

Students who successfully complete the Bachelor of Commerce degree and who major in one of the following areas: Management, Marketing, or Public Policy, may opt to read for the Master of Science in Strategic Management and Marketing / Digital Marketing / Public Policy provided they obtain the required grades as specified in the Master course bye-laws.

The overall objectives of the Bachelor of Commerce undergraduate degree programme is to provide the participants with a high-quality and a career-oriented education for a diverse student population. It is an inter-disciplinary programme covering a wide range of subjects and areas of study. The course provides the participants with a broad understanding of the complexity and dynamics present in contemporary business and public organizations. It trains the participants to gain the conceptual skills and an analytical approach necessary to tackle the problems facing organizations in today’s environment.

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 YEAR ONE

In addition to the compulsory study-units (56ECTS), students are required to choose 4 ECTS from the elective study-units, to a total of 60 ECTS.
Semester 1
Compulsory Units (All students must register for this/these unit/s)

  • ECN1011, Introductory Micro-Economics, 4 ECTS, (NC)

  • EMA1008, Quantitative Analysis for Business 1, 4 ECTS, (NC)

  • EMA1100, Business Statistics 1, 4 ECTS, (NC)

  • PBL1016, Elements of Maltese Law 1, 2 ECTS, (NC)

  • PPL1021, Sociology of Industrial Societies, 4 ECTS, (NC)

  • PPL1924, Industrial Psychology, 4 ECTS, (NC)

Students are also required to register for:
Either

  • ACC1721, Financial Accounting and Control 1, 4 ECTS,

Or

  • ACC2112, Accounting Theory and Practice 1, 4 ECTS, (NC)

Semester 2
Compulsory Units (All students must register for this/these unit/s)

  • ECN1021, Introductory Macro-Economics, 4 ECTS, (NC)

  • EMA1009, Quantitative Analysis for Business 2, 4 ECTS, (NC)

  • EMA1200, Business Statistics 2, 4 ECTS, (NC)

  • MGT1011, Introduction to Business Management, 4 ECTS, (NC)

  • MRK1212, Research Methods for Business Students, 4 ECTS,

  • PBL1017, Elements of Maltese Law 2, 2 ECTS, (NC)

  • PPL1011, Policy for Business, 4 ECTS, (NC)

Students are also required to register for:
Either

  • ACC1731, Financial Accounting and Control 2, 4 ECTS,

Or

  • ACC2113, Accounting Theory and Practice 2, 4 ECTS, (NC)

Elective Units (Elective units are offered subject to availability and time-table constraints.)

  • EMA1007, Business Ethics 1, 4 ECTS,

  • INS1000, Introduction to Insurance and Risk Management, 4 ECTS,

YEAR TWO

Students are required to register for ALL compulsory study-units (20 ECTS credits), 8 ECTS credits in elective study-units, 28 ECTS credits in the other area and 4 ECTS credits in optional study-units, to a total of 60 ECTS credits.
Semester 1
Compulsory Units (All students must register for this/these unit/s)

  • MRK2007, Marketing Research Planning, 4 ECTS,

  • MRK2051, Consumer Behaviour, 4 ECTS,

  • MRK2504, Marketing Design and Advertising, 4 ECTS,

Elective Units (Elective units are offered subject to availability and time-table constraints.)Students are required to choose one of the following study-units:

  • MRK2014, Managing the Customer Journey for Business Value Growth, 4 ECTS,

  • MRK2015, Marketing, Society and Shared Value, 4 ECTS,

  • MRK2503, Advertising and Promotion, 4 ECTS,

  • MRK3502, Professional Selling and Sales Force Management, 4 ECTS,

Recommended Optional Units

  • ENG1062, English Proficiency, 2 ECTS,

  • IOT2002, Communication and Innovation, 4 ECTS,

  • IOT2003, Foresight - A Tool for Shaping Futures, 4 ECTS,

  • IOT2005, Leadership and Organisational Innovation, 2 ECTS,

  • TRS2281, Travel and Transportation Management, 4 ECTS,

  • BKF2041*, Financial Services Law, 4 ECTS,

  • BKF2071*, Principles of Finance, 4 ECTS,

  • INS2040*, Insurance Market, Practice and Principles, 4 ECTS,

  • MGT2031*, Operations Research, 4 ECTS,

  • MGT2361, Soft Skills for the Workplace, 4 ECTS,

  • MRK2000*, Marketing Foundations, 4 ECTS,

  • PHE0109, Badminton, 2 ECTS,

  • PHE0110, Squash, 2 ECTS,

  • PPL2226, The Public Policy Environment, 4 ECTS,

*In the case of optional study-units marked with an asterix, students cannot register for study-units pertaining to the Department of their chosen Areas of Study.

Semester 2
Compulsory Units (All students must register for this/these unit/s)

  • MRK2008, Product Management, 4 ECTS,

  • MRK2501, Digital Marketing: Fundamentals and Strategy Development, 4 ECTS,

Elective Units (Elective units are offered subject to availability and time-table constraints.)Students are required to choose one of the following study-units:

  • MRK2206, Business-to-Business Marketing, 4 ECTS,

  • MRK2210, Visual Literacy for Marketers, 4 ECTS,

Recommended Optional Units

  • EST2020, Small States and the European Union, 4 ECTS,

  • IOT2006, Creativity, Innovation and Digital Technologies: An Introduction, 2 ECTS,

  • IOT2008, Innovation and Entrepreneurship: Practical Approaches, 4 ECTS,

  • MGT2344, Creativity and Personal Development, 4 ECTS,

  • BKF2050*, Foundations of Risk Management, 4 ECTS,

  • BKF2011*, Banking 1, 4 ECTS,

  • BKF3111*, Practical Issues in Banking, 4 ECTS,

  • ECN2210*, Introduction to International Economics, 4 ECTS,

  • ECN2216*, Economics of Social Policy, 4 ECTS,

  • ECN2310*, Introduction to Political Economy, 4 ECTS,

  • INS2100*, Insurance Business Development, 4 ECTS,

  • PHE0109, Badminton, 2 ECTS,

  • PHE0110, Squash, 2 ECTS,

YEAR THREE

Students are required to register for ALL compulsory study-units (22 ECTS credits), 8 ECTS credits from the elective study-units on offer during the year, and 30 ECTS credits in the other area, to a total of 60 ECTS credits.
Year (This/these unit/s start/s in Semester 1 and continue/s in Semester 2)Compulsory Units (All students must register for this/these unit/s)

  • MRK3016, Marketing Research Project, 4 ECTS,

Semester 1
Compulsory Units (All students must register for this/these unit/s)

  • MGT3022, Statistical Data Analysis for Business, 4 ECTS,

  • MRK3203, Pricing Methods and Strategies, 4 ECTS,

  • MRK3603, Marketing and Web Science, 3 ECTS,

Elective Units (Elective units are offered subject to availability and time-table constraints.)Students are required to choose one of the following study-units:

  • EMA3100*, JA-YE Start Up – Entrepreneur 1, 4 ECTS,

  • MGT3181, Applied Research Tools for Business, 4 ECTS,

  • MRK3005, Branding and Public Relations, 4 ECTS,

  • MRK3601, Marketing Channels, 4 ECTS,

Semester 2
Compulsory Units (All students must register for this/these unit/s)

  • MRK3012, Services Marketing, 3 ECTS,

  • MRK3014, Practical Strategic Marketing Management, 4 ECTS,

Elective Units (Elective units are offered subject to availability and time-table constraints.)Students are required to choose one of the following study-units:

  • ECN3300**, Competitive Markets and Economic Perspectives, 4 ECTS,

  • EMA3200***, JA-YE Start Up – Entrepreneur 2, 4 ECTS,

  • MGT3214, Project Management, 4 ECTS,

  • MRK3041, International Marketing, 4 ECTS,

  • MRK3600, Social Media Strategy, 4 ECTS,

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Pre Courses

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Pathway Courses

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Career Opportunity

Career Opportunity

The Course equips graduates with the necessary skills for employment in an entrepreneurial/management environment, or else in the Banking and Finance, Economics, Insurance, Marketing or Public Policy sectors.

Ability to settle

Overseas Student Health Cover

Health insurance - EUR €200 per year

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