- A Bachelor degree is required.
- The school accepts documents in English, or one of the Swiss national languages, i.e. French, German and Italian. If not, an official notarized translation in English will be required.
Must be proficient enough for higher education studies. English language exam scores (issued in the last 12 months) are required for non-native speakers, or those who have not spent the last two years in full-time English education.
* The Les Roches Switzerland TOEFL testing code number is 9827
**IELTS Academic has four component (writing, reading, speaking, listening)
***Cambridge: First Certificate Exam (FCE) or Advanced Certificate (CAE)- please also provide statement of results
This program will introduce you to new marketing tools and innovative trends and technologies using a combination of practical and field-work learning.
It will equip you with the knowledge, skills and abilities to devise and lead successful luxury marketing strategies – highly sought after by high-end tourism companies and premium brands.
You will immerse yourself in one of the world’s luxury capitals – Marbella – where you will rub shoulders with like-minded peers in an environment perfectly suited to gaining a deeper insight into the luxury market.
More Information: Click here
Using a highly focused and practical learning approach, this Master’s equips you with both the practical know-how and the theory to truly excel in this fast-paced, competitive industry with the world’s most premium brands.
Semester 1:
Immerse yourself in the world of marketing and luxury. Learn about new innovations and concepts, digital and data-driven marketing and luxury trends.
Semester 2:
Delve deeper into marketing and leadership theories, discover how brand value is created and performance is measured and complete your Capstone project, which gives you valuable, hands-on experience in a real-world environment.
Semester 3 : 6-month Internship or Master Thesis:
A six-month professional internship provides you with a gilt-edged opportunity to apply all you have learned in class in a top-end, real-world setting such as in luxury hotels, restaurants or retail outlets.
The Master’s in Marketing and Management for Luxury Tourism graduates can expect to find work in luxury sectors, including:
Health and accident insurance: CHF 2010
