Your transcript is the most important piece of information. It shows what courses you’ve taken and your grades, which allows us to assess:
Academic Preparation. Successful students are prepared students and we want to make sure you’re ready for the rigors of college-level work. We recommend*:
- 4 years of English
- 3-4 years of math (through second year algebra or pre-calculus)
- 3 years of natural sciences (two or more with a lab component)
- 2 years of the same foreign language
Grade Point Average.
Grade Trend. How well you’ve done in your most recent courses.
Students may demonstrate English proficiency in any of the following ways:
Minimum English proficiency test scores:
Test of English as a Foreign Language (TOEFL): 71 iBT undergraduate,(WMU Institutional Code: 1902)
International English Language Testing System (IELTS) Academic: 6.0 undergraduate,
Pearson Test of English, Academic Module (PTE): 48 undergraduate,
International Baccalaureate, grade of 5 in English at the Higher Level
General Certificate of Education: A grade of A, B, or C in English from one of the five British-based examining boards undergraduate, a grade of A or B in English from one of the five British-based examining boards graduate
Successful completion of ELS level 112
Successful completion of either four years of upper secondary school or one year of full-time tertiary (university-level) education from select countries meets WMU English language proficiency requirements
Successful completion of a WMU Pathway II or the final level in the WMU Center for English Language and Culture for International Students (CELCIS)
Cambridge Advanced English Certificate: A grade of A, B, or C undergraduate,
SAT Evidence-based Reading and Writing Subscore (EBRW): 500
Duolingo: 95 undergraduate,
Michigan English Test (MET): 48 undergraduate,
Common European Framework of Languages (CEFR): B2 undergraduate,
Other Requirement
ACT or SAT Scores
WMU superscores and we will use the testing information you provide in your application during our decision process.
2021 Applicants: In light of the uncertainty surrounding the timeline of and access to the ACT or SAT, Western Michigan University has adopted a test-optional policy for students applying for 2021 entry terms. This applies to both admission and Office of Admissions scholarship consideration.
Definition of “test optional”: Students may report/submit ACT or SAT test scores if they wish, but it is not required. If a student does wish to have their test score used in the admission process, they can self-report their scores on the admission application. These students would then follow our 2021 testing policy.
Applicants who do wish test scores to be used in the admission process should report/submit scores from all test dates. Doing so will allow WMU to use your highest subscores from any test date to superscore your total (SAT) or composite (ACT) score.
If you’re a creative, strategic thinker with a passion for communicating, Western Michigan University’s advertising and promotion major at the Haworth College of Business is the right choice for you. Focusing on hands-on learning with courses emphasizing experiential learning and portfolio-development opportunities, the program boasts small class sizes and faculty that bring real-world experience into the classroom. It is also among only 10 percent of advertising education housed within a business college, offering a unique mix of marketing, communication and business fundamentals to help land that dream position.
Ninety-seven percent of advertising and promotion graduates are actively engaged within three months of graduation.
More info: Click here
Recent WMU graduates with degrees in advertising and promotion are working as:
Account coordinators and executives
Advertising, brand and project managers
Copywriters and art directors
Digital analytics managers
Digital creative directors
Event planners
Internet marketing managers
Marketing coordinators and associates
Media planners, buyers and sales representatives
Production specialists
Social media managers
Strategic planners and market research analysts
Advertising and promotion majors are recruited and hired by small, medium and large agencies, as well as media and client organizations. Some graduates even start their own successful agencies. Our graduates are employed with the following firms, among many others:
AOL
Biggs-Gilmore
Campbell-Ewald
Digitas
Doner
ePrize
Ford
Fox Cable Networks
GM
Groupon
Hulu
JWT
Kellogg's
Leo Burnett
Marketing Works
McCann Erickson
Team Detroit
Viacom
Medical insurance: 1999 USD per year
