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School of Marketing and Innovation
Master of Marketing and Product Innovation (MSc CGE)
Master of Marketing and Product Innovation (MSc CGE)

Master of Marketing and Product Innovation (MSc CGE)

  • ID:ICNUG06
  • Cấp độ:Thạc sĩ
  • Thời gian học:
  • Ngày nhập học:
  • Loại hình:Toàn thời gian

Các loại phí (USD)

  • Học phí/Năm:$15,400.00
  • Phí sinh hoạt/Năm:$13,200.00
  • Phí bảo hiểm/Năm:$364.82
  • Học phí/Năm:$15,400.00
  • Phí sinh hoạt/Năm:$13,200.00
  • Phí bảo hiểm/Năm:$364.82
Estimated Total/program:
$28,964.82
Apply
60
Accept letter
100
Visa
20
Fly
1

Điều kiện đầu vào

  • Bachelor's degree (Bac+4/Bac+5) or master's
  • At least 3 years of relevant work experience
  • English: IELTS ≥6.0, or Duolingo≥105
  • Minimum GPA/GPA: ~55% (or equivalent to 2.5/4.0)
  • Reference letters and interviews may be required

Thông tin khóa học

Objective: equipping comprehensive management skills for innovation processes – including design thinking, prototyping, patent protection, CRM, digital analytics, branding, sustainable innovation
Study in English (at least 50% of subjects).
Can study according to the work‑study model (sandwich course) in Paris – helps to study while working, reduce or exempt tuition fees and earn income according to SMIC or industry salary
Awarded DESSMI (RNCP level7) – a diploma in innovation management recognized by the French state – and CGE‑accredited MSc program if choosing the dual degree track

M2 (1‑year direct entry)

  • Semester 1:

    • Creative Learning Expedition

    • Management 4.0 & Leadership

    • Design Thinking

    • New Product Introduction (NPI)

    • Sustainable Innovation & Legal Protection

    • CRM & Web Analytics

    • Micro‑certificate chuyên ngành

    • Research Methods & Data Analytics

    • Quitus (Professional experience M1)

    • French as foreign language (tuỳ chọn) INSEEC+11ICN Business School+11EuroAmerican Education+11

  • Semester 2:

    • Professional Experience M2 (thực tập / học việc)

    • Company‑based Research Project (đề án trong công ty

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Khóa học Dự bị

Pre‑Master
MSc Track

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Lộ trình Pathway

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Cơ hội việc làm

Cơ hội việc làm

Upon graduation, you will be qualified to take on positions such as:

  • Product Manager, Innovation Consultant, Brand Strategist, Digital Marketing Specialist, UX Researcher, Business Development Manager or Innovation Manager

Khả năng định cư

Overseas Student Health Cover

Health Insurance||364.82 USD

Khóa học tương tự

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