* Essential Fee, Health Insurance, Public Transit (Upass), Books and Supplies, etc
English – any Grade 12 (C) or (U), or equivalent
As a Business Administration – Marketing graduate you will have substantial industry connections and extensive real-world experience, enabling you to deliver outstanding results to your clients.
Highlights
Proximity to one of the world’s busiest international borders provides high-value experiential learning opportunities, including one of Canada’s only co-op marketing programs.
Faculty mentorship and outstanding student success in provincial, national and international sales and marketing competitions.
Over 100 individual Niagara College and Marketing student award recipients at Ontario Colleges’ Marketing Competition.
Graduates may pursue certification through the Canadian Institute of Management.
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Term One (2021 Fall)
Code, Course Name, Credits
COMM1133, Writing Strategies, 3
INTL1100, Fundamentals of International Trade, 3
MKTG1301, Principles of Marketing, 3
OPER1401, Operations Management I, 3
PERS1301, Human Resources Management, 3
MICR1493, Computer Applications, 3
Term Two (2022 Winter)
Code, Course Name, Credits
ACCT1198, Financial Accounting Concepts, 3
COMM1340, Business Communications, 3
ECON1441, Macro Economics, 3
MATH1206, Mathematics of Finance, 3
MICR1583, Spreadsheet Applications, 3
MKTG1320, Professional Selling I, 3
Term Three (2022 Fall)
Code, Course Name, Credits
COMM1445, Business Reports, 3
MATH1310, Statistical Concepts, 3
ACCT1300, Managerial Accounting, 3
MKTG1311, Integrated Marketing Communication, 3
MKTG1608, Marketing Research, 3
Elective Information
Completion of additional General Education elective 1 course required
Term Four (2023 Winter)
Code, Course Name, Credits
BUSN1155, Canadian Business Law, 3
MGMT1141, Organizational Behaviour, 3
MKTG1430, Marketing Applications, 3
INTL1310, International Marketing, 3
MKTG1221, Principles of Consumer Behaviour, 3
Elective Information
Completion of additional General Education elective 1 course required
Term Five (Co-Op) (2023 Spring)
Code, Course Name, Credits
COOP1410, Co-op Work Term I, 0
Term Six (2023 Fall)
Code, Course Name, Credits
MGMT1314, Enterprise Resource Planning, 3
ECON1141, Micro Economics, 3
ENTR1123, The Entrepreneur, 3
MKTG1510, Business to Business (B2B) Marketing, 3
MKTG1511, Digital Marketing, 3
MKTG1503, Marketing Management I, 3
Term Seven (2024 Winter)
Code, Course Name, Credits
MGMT1501, Integrated Strategic Management, 3
MICR1510, Content Publishing, 3
MKTG1615, Creative Advertising, 3
MKTG1616, Marketing Management II, 3
MKTG1617, Marketing Data Analytics, 3
MKTG1618, Marketing Capstone Course, 3
Our EAP program is designed to strengthen all areas of your English Language skills with the ultimate goal of preparing you for the workforce or to allow you to continue your studies in one of our undergraduate or graduate programs at Niagara College. The EAP program is taught at our Welland Campus that sits on over 100 acres of land. This large campus is ideally located in a residential area that is close to restaurants, shops and nice, single family homes. Many of these homes are part of our Homestay program allowing our homestay students to live within walking distance of the school.
Advertiser
Brand, business, event, strategic business, or sales manager
Customer relations specialist
Fundraising specialist
Market research analyst
Sales representative
Sales and marketing coordinator
Small business strategist
Sports promoter
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$840 / 3 Terms $560 / 2 Terms $280 / 1 Term |
