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Marketing
Marketing MSc
Marketing MSc

Marketing MSc

  • ID:UH440481
  • Level:Master's Degree
  • Duration:
  • Intake:

Fees (GBP)

Estimated Total/program:
Apply
60
Accept letter
100
Visa
20
Fly
1

Admission Requirements

Entry Requirements

English Requirement  

  •  IELTS is 6.0 overall with no element lower than 5.5, or equivalent will be considered acceptable

Course Information

This course emphasises applied critical thinking and analysis, helping to equip you with the necessary skills to thrive in a career in marketing.

The course is designed to enhance your knowledge and understanding of marketing. It is relevant for you if you have already studied marketing as part of another course and want to continue to develop your specialist knowledge, or if you are new to marketing having studied a degree in another subject.

The course focuses on contemporary issues and provides the opportunity for you to put marketing theory into practice through the use of relevant case studies and projects. * We have a vibrant and diverse student learning environment, with a focus on meeting the creative and analytical challenges posed by modern marketing. * Key areas of study include Strategic Marketing Management and Contemporary Consumer Engagement. * Further specialisation and an opportunity to pursue an area that interests you or which you are passionate about is available through your choice of multidisciplinary option modules and the research.

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You will study the following modules:
Core modules

  •  Strategic Marketing Management
  •  Contemporary Consumer Engagement
  •  The Global Professional

Option module (choose 1)

  •  Managing Big Data
  •  Intelligent Business Information Systems
  •  Managing Sustainable Challenges
  •  Artificial Intelligence and Mobility
  •  Financial Markets and Institutions
  •  Corporate Finance
  •  Corporate Governance
  •  Modern Banking
  •  Managing Employee Relations
  •  Global Business and Human Rights
  •  Emotional Intelligence for the Effective Leader

Option module (choose 2)

  •  Supply Chain Planning and Control
  •  The Circular Economy and Responsible Resource Management
  •  Productivity Improvement
  •  Management Science Modelling
  •  Investment and Portfolio Management
  •  International Finance
  •  The Curious Mindset
  •  Leading Managing and Developing People
  •  Reward Management
  •  Humanitarian Challenges
  •  Ageing Societies
  •  Society, Culture and Philosophy
  •  Management Accounting
  •  Strategic Management

Final Project

An opportunity to pursue an area that interests you or which you are passionate about comes in your choice of project. You have a choice of three routes: Research Route, Consultancy Route and New Venture Creation Route (subject to tutor approval).

Research Route

  •  Research Methods
  •  Individual Research Project

Consultancy Route

  •  Consultancy Skills
  •  Group Consultancy Project

New Venture Creation

  •  Launch a venture
  •  New Venture Creation
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Pre Courses

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Pathway Courses

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Career Opportunity

Career Opportunity

Ability to settle

Overseas Student Health Cover

Insurance-Single: 300 GBP/year

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