IELTS total 6.0, reading 6.0, writing 6.0
TOEFL PBT : 550 with TWE of 4.5
TOEFL iBT: 60 with Reading and Writing not less than 18
Pearson PTE: 50 with Reading and Writing communicative scores not less than 50
Cambridge CAE/CPE : 169
Recent secondary education
Meet any prerequisite requirements with a minimum grade of C- or equivalent
AND
Qualify for the South Australian Certificate of Education (SACE), and achieved a competitive Selection Rank (ATAR), or
Complete secondary qualifications equivalent to SACE, or
Complete the International Baccalaureate Diploma with a minimum score of 24 points
Applicants who have not achieved the Selection Rank required for automatic selection may be selected for any remaining places based on the grades of their year 12 subjects.
OR
Higher education study
Complete or partly complete a recognised higher education program at a recognised higher education institution, or
Complete at least four Open Universities Australia (OUA) courses at undergraduate level or above
OR
Vocational Education and Training (VET)
Complete an award from a registered training organisation at Certificate IV or above
OR
Work and life experience
Qualify for Special Entry, or
Complete a UniSA Foundation Studies program or equivalent, or
Hold completed secondary qualifications equivalent to SACE obtained more than 2 years in the past
UniSA marketing degrees are based on real-world research. You’ll learn advanced marketing techniques and be prepared for your career from the moment you graduate.
As part of this degree, you will develop practical marketing management skills, explore consumer psychology and learn the scientific laws of brand growth. Your lecturers will be the experts who advise brands like Procter & Gamble, CBS and Nestlé.
Employers value graduates who can apply theory to real industry challenges. In this degree you’ll have the opportunity to gain real-world experience through internships, placements, overseas study opportunities and advanced masterclasses.
CRICOS CODE : 080916D
More info: Click here
Degree structure
FIRST YEAR
First Semester (Study Period 1, 2 or 3)
Marketing Principles: Trading and Exchange
Principles of Economics
Business and Society
OR
International Study Tour
OR
Elective
Accounting for Business
OR
Quantitative Methods for Business
Second Semester (Study Period 4, 5 or 6)
Consumer Behaviour
Marketing Analytics
Elective
Business Law
SECOND YEAR
First Semester (Study Period 1, 2 or 3)
Market Research
Management and Organisation
Professional Development in Marketing
Entrepreneurship for Social and Market Impact
Second Semester (Study Period 4, 5 or 6)
Retailing
Business Intelligence
Advertising
International Business Environments
OR
International Elective
THIRD YEAR
First Semester (Study Period 1, 2 or 3)
Branding
Essentials of Marketing Planning
Elective
Second Semester (Study Period 4, 5 or 6)
Integrated Marketing
Elective
Our quality teaching and experiences beyond the classroom will ensure you graduate career-ready.
Careers to consider:
Account manager: managing client relationships; preparing creative briefs; managing the production of advertisements; managing internal and external communications
Brand manager: responsible for driving the growth of a brand; ensuring all aspects of a brand’s marketing and manufacturing match; creating a brand strategy and ensuring all aspects of a product or an activity align with the brand
Business development manager: sales planning; account management; relationship building; developing business plans; marketing initiatives
Fundraising and development officer: organising events and campaigns to raise money and donations; raising awareness using marketing tools and platforms; coordinating and managing relationships with trusts, philanthropic foundations and donors
International marketer: using an understanding of global market trends to maximise market share and profits; developing products to meet international demands; establishing competitive and profitable pricing strategies
Market researcher: coordinating research projects; investigating market activity; analysing published data and statistics; evaluating past performance and assessing future trends; commissioning surveys
Marketing coordinator: promoting products or services by developing and implementing marketing and advertising campaigns; tracking and evaluating performance data; coordinating events; copywriting for a number of promotional channels
Marketing insights analyst: interpreting data and reporting on it; making recommendations based on research findings; applying qualitative and quantitative techniques to interpret data
Marketing manager: overseeing and leading a marketing team and all functions; setting strategy; managing marketing plans, budgets and resources; assigning tasks and setting targets
Media planner/Campaign manager: combining creative thinking with factual analysis to target marketing campaigns at audiences; identifying the best mediums for building brand awareness and sales
OSHC: 530 ($) per year
