During the Fashion Marketing course you will consider issues in campaign planning, consumer behaviour and contemporary issues in fashion and lifestyle marketing. Previous consultancy projects that have been undertaken by students for external clients include work with Pandora Jewellery, Mod Dolly, Biddle Sawyer, New Look and Swishing UK LTD. You will also prepare an individual portfolio that illustrates your knowledge, skills, work experience and volunteering activities that you will have developed over the duration of your course. The portfolio is designed to support you in securing employment within your chosen field.
The Fashion landscape is continually changing, making this a fascinating arena to explore, and a perfect time to develop your knowledge and understanding of the application of marketing in relation to the fashion industry. You will have the opportunity to gain vital professional experience and contacts at key events including:
- London Fashion Week
- London Collections Men
- Graduate Fashion Week in London
- New Designers
You will have the opportunity to participate in ‘live’ external projects, shows and exhibitions such as Graduate Fashion Week (GFW), as well as international study trips to fashion capitals like New York.
During your study you will have the opportunity to collaborate and work alongside other students so that you can develop the skills and understanding that you will need to forge partnerships between business-minded and creative people. We host a range of events at the University to provide you with valuable contacts with industry specialists and professionals that give you an up-to-date insight into the Fashion industry.
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