The University of South Australia (UNISA) - City West Campus Background Image
Image of The University of South Australia (UNISA) - City West Campus
Business Management and Economics
International Master of Business Administration (Marketing)
International Master of Business Administration (Marketing)

International Master of Business Administration (Marketing)

  • ID:UOSA610093
  • Level:Master's Degree
  • Duration:
  • Intake:

Fees (AUD)

Estimated Total/program:
Apply
60
Accept letter
100
Visa
20
Fly
1

Admission Requirements

Entry Requirements

Applicants are required to have one of the following:

  • A completed bachelor degree from a recognised higher education institution or equivalent; or

  • A completed graduate diploma from a recognised higher education institution; or

  • A completed graduate certificate from a recognised higher education institution.  

Applicants who have:

  • completed a bachelor degree in a business discipline; or

  • completed a bachelor degree which includes a major in business, commerce, marketing or management; or

  • completed a graduate certificate in a business discipline,

are eligible to enter the program with 0.5 EFTSL (18 units) Advanced Standing and complete the program in 1.5 years of full time study or equivalent part time study.

English Requirements

  • IELTS total 6.5, reading 6.0, writing 6.0

  • TOEFL PBT : 577 with TWE of 4.5

  • TOEFL iBT: 79 with Reading and Writing not less than 18

  • Pearson PTE: 58 with Reading and Writing communicative scores not less than 50

  • Cambridge CAE/CPE : 177

Course Information

Are you an early-career professional looking to progress your career in an international business context?

This degree will develop your knowledge of the global business environment and enable you to maximise your career development opportunities and employment prospects. You will benefit from a range of experience-based learning opportunities, including overseas study and business mentoring by a senior business leader through the Executive Partners Program.

Your studies will focus on international business strategy, international trade, marketing across borders, and international human resource management – the knowledge you will need to accelerate your career as a business professional in an international context. 

CRICOS CODE : 091997G

More info: Click here

Degree structure

BUSINESS CORE COURSES

  • Marketing Management

  • Accounting for Management M

  • Economic Principles for Business

  • Global Business Environment

PROGRAM CORE COURSES

  • Fundamentals of Data Analytics for Business

  • Managing the Global Workforce

  • People, Leadership and Performance

MARKETING SPECIALISATION

  • Buyer Behaviour Insights

  • Marketing Strategy and Planning

  • Advanced Marketing Analytics

  • Brand Management

  • Specialisation Elective

  • Specialisation Elective

BUSINESS ELECTIVES

  • Elective

  • Professional Consulting Project

OR

  • Business Practicum G

  • International Business: Strategy and Ethics

See moreSee less

Pre Courses

No Course!
See moreSee less

Pathway Courses

No Course!
See moreSee less

Career Opportunity

Career Opportunity

With an International Master of Business Administration (Marketing), your expertise will be recognised internationally, expanding your marketing career opportunities across the globe. You could consider marketing and communications management roles, particularly within multinational organisations.  Other career progression opportunities may be available to you including:

  • Marketing manager: overseeing and leading a marketing team and all functions; setting strategy; managing marketing plans, budgets and resources; assigning tasks and setting targets

  • Visual communications manager:  leading a creative team to realise the artistic vision of marketing strategies; overseeing graphic design elements for print, web and other media

  • Brand manager: responsible for driving the growth of a brand; ensuring all aspects of a brand’s marketing and manufacturing match; creating a brand strategy and ensuring all aspects of a product or an activity align with the brand.

Ability to settle

Overseas Student Health Cover

OSHC: 530 ($) per year

Same Courses

Close search