Taking a Joint Honours award allows you to have more flexibility in your studies and also potentially in your future career. Marketing combines well with a whole range of different academic options to give you a powerful combination of different career pathways. Marketing skills are highly prized by employers and can be applied and adapted to create lasting customer value in a number of different business sectors.
Studying Marketing Joint Honours will help you to develop your marketing skills in customer analysis, marketing planning, research, brand management and more all within a digital and global landscape. These skills can be put to good use in a small enterprise, the not-for-profit sector or in an International organisation. Upon graduation you will be equipped to take on the marketing challenges of the competitive digital world.
A central theme of all of our modules is digital marketing. As you will be aware we are certainly living in a digital world and no marketing course is complete without a digital foundation. You can be sure that you are being prepared for marketing in the 21st century.
In the Joint Honours course you can select two subjects as joint for stage one. You have the option to continue your studies with equal emphasis on both of your chosen subjects as a joint degree in stages two and three, or switch to a major or minor split. Your degree title is derived from the two subjects.
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