Master of Entrepreneurship

Core Modules:

International Entrepreneurship

This module will develop your understanding of the global business environment and the factors which affect entrepreneurs’ strategies in relation to growing their business abroad. You’ll analyse the main entry modes for new companies looking to do business overseas. We will also assess the implications of economic policies and technological advances on new business internationalisation.

Business Venturing

This module provides you with business-based, activity-based teaching. It will enable you to acquire practical entrepreneurial skills both hard and soft skills and to develop an enterprising mindset which can increase employability. The module aims to enable you to acquire technical skills to solve business problems and to start a successful business.

Entrepreneurship and Innovation in Emerging Economies

This module focuses on entrepreneurial ventures and innovative activities of established businesses in emerging economies and how they contribute to economic development and growth. We look at specific processes of new business creation and innovation in this context and examine case studies to help you to gain an applied understanding.

Ethics in Academic Practice

This module provides an introduction to the Academic Offence framework. By completing the resources you will understand the key principles underpinning the submission of academic assignments. These principles can then be applied to the rest of the modules studied at the university.

International Business

This module will give you the basic and fundamental knowledge of international business theories and concepts. It will cover selected topics from a wide spectrum of activities in the international business environment. It will also develop your skills in applying the theories into practice through experiential learning such as case study analysis and class discussions.

Entrepreneurial Strategies

“Entrepreneurship is ongoing practice of creating opportunities taking smart action learning and iterating and using a portfolio of skills to navigate an ever changing world” (Neck 2018).

The Aston Global Advantage

The Aston Global Advantage is our professional development programme that runs throughout all MSc programmes at Aston Business School. Focusing on professional development and employability, this integrated module gives you the opportunity to identify, develop and apply the key transferrable skills you will gain throughout the year. 

MSc Business Project or Dissertation 

The Business Project/Dissertation is a chance for you to carry out an original piece of work applying material that you have learnt in the taught element of your degree. Specific requirements will be explained relating to different degree programmes but in summary you must demonstrate both theoretical and practical knowledge of your chosen area of specialism.

Optional Modules:

Note: Availability of any optional modules will be subject to staff availability and a minimum number of students who express an interest in studying the optional modules.

Select three optional modules - at least one from Block A below, and two more from either Block A or both from Block B listed below.

Block A

Business Finance

In this module you will learn the key principles and challenges of financial management decisions, develop an understanding of the characteristics influencing factors and the advantages and disadvantages of different forms of financing. You'll also apply mathematical techniques to support a range of business decisions such as the valuation of shares and the evaluation of investment opportunities.

Accounting for Non-financial Managers

This module will give you a good grasp of key finance and accounting concepts. You’ll be competent interpreting financial information such as company accounts, and you will be able to communicate effectively using the terminology of finance and accounting. It will also enable you to use accounting to make informed management decisions.

Marketing Management

In this module you will gain a comprehensive understanding and critical evaluation of marketing management practices, underpinned by relevant theories and conceptual frameworks. These frameworks are applied to contemporary issues and organisational strategies within national and international contexts and culminating with the creation and the proposal of a professional marketing plan.

Management of Innovation

This module introduces you to key concepts and models of innovation management and guides you through their critical evaluation. Using recent real-world cases the module develops your ability to analyse innovation management of business organisations in practice and to formulate and communicate innovation-based strategies for both short- and long-term successes.

Block B 

International Marketing Management

This module evaluates how organisations operate in the global marketing environment. The module critically explores theories/concepts relating to the global marketing environment international marketing activities and decisions. Implications for international marketing strategies and actions are also considered through a number of relevant case-studies and practical materials.

Operations Management

In this module you will gain a detailed understanding of how operations management contributes to business competitiveness. We examine the theories and approaches to effective planning and the organising of production and manufacturing processes, as well as those associated with the provision of services. With case studies and an innovative simulation challenge you’ll benefit from a highly-applied learning experience.

Strategic Management

This module starts with the purpose of strategy, including stakeholder and governance issues, and introduces tools and techniques for analysing external environments and internal capabilities. Students learn theories and frameworks/ models for assessing and evaluating organisations’ strategic options, which are then applied in analysing contemporary case studies and through engaging in a rich business strategy simulation that involves strategic decision-making.

Management Consulting

The scope of this module is to introduce you to the management consulting industry, its history, its structures and practices. In the process students acquire skills for a career in management consultancy and learn about the distinctive challenges of managing a management consultancy.